Reminders are a new feature in the latest version of the Google Search app for Android. You can create reminders using voice search and Google Now will show notifications.
Now you can also create reminders from the desktop Google Search when you search for events. Use queries like [when is bonnaroo 2013?], [when is the first day of summer?], [halloween day] and Google shows a link that says: "Remind me on Google Now".
Click the link and "Google Now will remind you 1 week before." For now, notifications are only available if you use the Google Search app for Android, which also lets you manage reminders (delete reminders and set new ones).
{ via Search Engine Roundtable }
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